Every decade, a different neighborhood comes along that defines the NEW in New York, a neighborhood that is light years ahead. A destination neighborhood that reinvents what’s gone before.

The grey flannel, business-and-cocktails chic of the Upper East Side gave way to the black turtleneck, Bohemian cool of the Village. Then it was back uptown to the tweed and khaki, casual academic stylings of the Upper West Side. Next came the lofty SoHo years when art became fashion and fashion became art, followed by the trendy and trend-setting mixmaster that was Chelsea in the ‘80s. TriBeCa established itself as an Armani-and-jeans, seemingly private club with a firm grasp of all things cultural.

And that brings us to what's wow, what's now - New York's new defining neighborhood. Williamsburg.